UK Mail (now DHL)
Company Overview Booklet
UK Mail commissioned a comprehensive company overview booklet to communicate its services, nationwide network and brand values to customers and stakeholders. The challenge was presenting large volumes of information clearly while reinforcing trust and scale.
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Editorial design, layout and typographic hierarchy, infographic development, iconography and print-ready artwork.
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I developed a structured, modular grid to organise content across the 32-page booklet. Data-heavy information - including network reach, service breakdowns and company history - was translated into clear infographics. Brand elements such as colour, photography and iconography were applied consistently to maintain cohesion.
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The booklet became a core sales support tool, helping teams clearly communicate UK Mail’s capabilities and scale. Improved hierarchy and clarity enhanced comprehension and reinforced customer confidence.
